



I have become an enigmatic legend of the Iron Game. Whether grinding it out on the international strongman circuit or performing before hundreds of thousands of screaming wrestling fans, I have earned a reputation for being the hardest working guy in the business.
As I embark on a third career as a body builder, I recently achieved a massive historical milestone. I am the first International Strongman to cross over and earn my IFBB pro card. I am the second person to ever do it. It’s hard to believe that I was once a fat, lazy and unmotivated sloth. In my heart I believed I was destined for great things, but I was hoping to find them at the bottom of a quart of ice cream. I had delusions of grandeur but I was too scared to get off the couch.
I was terrified to step up to the plate and actually try. I was afraid of failure. I was horrified of looking funny or silly while trying. I was scared someone might have expectations of me. The last thing I wanted was to be held accountable for any attempts I made at self-betterment. I wanted to try and fail shamefully and alone. I didn’t know it then -I could never have dreamed it – that one day I would become infamous for staring fear straight in the face and slapping it around.
I was weak, scared, lazy and fat, but I was a good kid and wanted the best for myself. I just had no idea where to begin. All I knew was eating cake, ice cream and laying on the couch.
In the showers after my first day of football practice, I was the only kid with saggy tits and a hairless scrotum. My face burned hot with shame as I suffered through a constant stream of insults and abuse.
My days were full of constant bullying and name calling. I was obese and had a crippling case of dyslexia. I was constantly reminded how fat or stupid I was. There was physical abuse too. Titty twisters and punches in “the bread basket” were on the daily menu as well as a constant litany of verbal and psychological abuse.
Today I am no different than the average American struggling with their diet. I face the same problems and challenges. The only difference is that I have developed a simple system that allows me to eat as much as I want as often as I want. My Deep Water method will help anyone reach their lifestyle goals. Whether in the gym or at the office my no-nonsense approach will put you on the road to success.
DEEP WATER IS A SIMPLE LIFE STYLE.
DEEP WATER IS ABOUT FINALLY EATING RIGHT.
Deep Water was created by accident. It was born of my desire to be bigger, stronger, and leaner than everyone who ever hazed, picked on, or out performed me.
With Deep Water I overcame my fears and shortcomings and I am living a life I never imagined possible.
It doesn’t matter what your goals are, Deep Water is a proven system that guarantees results.
Deep Water will help you live a more productive life. You will live the life you want to live - not the life you have to.
Deep Water is a simple, effective philosophy. Deep Water is a fitness and diet plan that will provide a new and motivated outlook on life and a roadmap to reach all of your goals.
99% of all Americans attempting a new diet fail. That is the cold, hard truth.
Why is that? Are we incapable of sticking to our guns? Are we a nation of cowards? Have we all become soft?
Not at all! Americans are the toughest, hardest and most resilient people on the planet!
Yet these same Americans don’t have the ability to follow a diet plan? These same people don’t have
the courage to push a plate full of pasta away?
Not a chance.
These people are waging a war they have no idea they are fighting. Day after day they are inundated by fancy, colorful advertisements telling them to eat this crap or drink that poison. It’s everywhere! On the TV, on the bus, on your smart phone and in your schools. It is literally everywhere.
And guess what? These advertisements are paid for by people that have absolutely zero interest in your health. In fact, they aren’t even interested in the safety or quality of the food they are producing. They are only interested in one thing: getting your money!
It’s not your fault! But it is up to you to make a change. Learn how to feed yourself and your family. Healthy, whole foods grown and raised locally to nourish and heal you. Avoid products manufactured in a plant. Avoid food that doesn’t go bad. Get the most out of the food you are eating.
Deep Water will make your diet simple and easy. Deep Water will never leave you hungry. Deep Water will give you more energy. Deep Water will help you succed in reaching your health and fitness goals. Deep Water will improve the quality of your life. Deep Water will change your perception of food and how you approach eating - so you can focus on what's important and not your next meal.

WHY PEOPLE FAIL
Most people in America today are engaged in some form of dietary struggle. Whether you are actively dieting and battling hunger and urges all day long or they are constantly sick in some form or another. Many are overweight or obese because of a lack of basic dietary knowledge and structure. Some have hair and skin problems that don't match their age bracket. Some people are tired all day long despite getting full night’s sleep and exercising.
Most people in America are fooled by snake oils and fat loss programs that trick them into believing there
is a magic potion that will make the fat melt off!
There isn't. The only magic that works is the magic you make for yourself. Whether it's in the gym, the office,
the bedroom or in the kitchen - there is no substitute for hard work.
There is no easy way through it.
Whether you are working on your physical fitness, your business or your relationships with loved ones -
there is a simple, straightforward path to success.
Simple. Not easy.
People often get caught up in the details of a diet and lose sight of the spirit of what they are doing - trying to improve.
The common thread for failure is lack of preparation.
Through Deep Water, hard work, structure and preparation, you will see extreme progress in health, weight loss and wellbeing.

DEEP WATER MADE SIMPLE. FOR EVERYONE.
SIMPLICITY OF DEEP WATER
Don’t be alarmed. Deep Water is intense and it may be uncomfortable but the payoff is huge and worth any discomfort you may experience.
You don’t need to be a pro athlete or gym rat to make it work. You don’t really need any experience in the gym at all. All you need is the simple, unwavering desire to improve.
The tougher your resolve, the faster you will reach your goals. Deep Water simply gives you a highly successful set of tools to help you get there.





"The Deep Water Training Method help me overcome my challenges of setting up a workout regimen, eating the right foods and continuing to keep myself motivated. I was fat my whole life and have finally found a system I can follow. Jon Andersen is an inspiration."
- K Raya
"Deep Water changed my life. I lost 65 lbs working out with Jon and following the Deep Water training method. I would HIGHLY recommend this book to anyone looking to make a difference in the way they workout, eat and live!"
- Nancy
"Deep Water is about digging deep. It's about working hard to achieve the toughest goals you set for yourself."
- Danny Nichols, regarded by many as The World’s Strongest CrossFitter.
Danny Nichols built his prodigious strength in conjunction with football, culminating at Minnesota State University. Danny thrustered 325 pounds in 2011 is back and setting world records.
"If you aren’t ON FIRE to train hard and live your passion, then you need to check your pulse! Deep Water is about mental toughness!"
- Zach Even-Esh
Zach Even-Esh is an author, Founder of The Underground Strength Gym and Creator of The Underground Strength Coach Certification.
"Its Tony Nella from Sunday training. First I cannot thank you enough for what You and Deep Water has done for me. When I started training with you I was stuck in my life, working for other people and just scared to go out on my own as a man and trainer and make my own way in life and business. You and your program has motivated me to take my future into my own hands and to build my own business, So I've gone independent as a trainer and currently doing the work it takes to build a successful business.
If possible I would like to freeze my membership for the next few months while I get going. I do plan on coming back once my schedule and business settle a little bit.
Coach Jon I cannot thank you enough for the awesome experience! Deep Water has changed my life!!" - Thank you, Tony
DEEP WATER TRANSFORMATION
Deep Water is more than training, it is more than nutrition, it is a philosophy to empower you for improvement.
Deep Water is training protocols, unique dieting principles and life altering outlook, to help you take control of your body and mind.
Deep Water will inspire you to push yourself to levels you never though possible
Here is how it works: if you commit to a Deep Water training program and diet – you will see drastic and lasting results. If you adhere to a Deep Water diet you will NEVER BE HUNGRY! Deep Water will build lean muscle, while burning fat! Deep Water will make you tougher than you ever thought possible! Deep Water will teach you to push past pain thresholds and reach new personal heights. Deep Water will help you remain calm when those around you are melting down. Deep Water will supply you with positive choices and options to better yourself on a daily basis.

ONLY $57
I am passionate about helping children, some of whom are faced with the same obstacles as I was.
Nine teenaged boys stand tall in the sunlight. Their chests are heaving as they recover from a grueling workout. Their faces are smeared with dirt and sweat yet their eyes hint at confidence that is rare for boys their age. They are looking expectantly at their coach. Me. Hulking before them. My enormous frame moves easily as I shout commands to the boys. They react instantly, sprinting 20 yards to a cone then bear crawling back. Their agility work continues like this for 15 minutes as I pace like a jungle cat, encouraging the boys to finish strong in spite of their pain. Each boy lays everything out for me. Not one of them quits before they are done and every one of them stays and cheers for the others to finish.
Between them they have lost 177lbs. That’s more than some of them weigh. More importantly they have gained confidence, strength, speed and athleticism. Some of these boys were bullied and victimized because of the way they looked or acted. Every one of them was chubby or overweight. Now they walk with pride and confidence. They stand tall knowing they are working as hard as they can to improve themselves on a daily basis.
These boys have a secret weapon; a talisman they look to for encouragement, support and honesty: that secret weapon is my Deep Water Method.
I was also badly bullied as a boy, mostly because I was fat and lazy, but also because I suffered from severe dyslexia.
What is my secret weapon? What is my talisman? Hard work, guts and determination while adhering to a Deep Water regime. That and my own desire to become better.
THE DEFINING MOMENT...
It is a warm day on the Willamette River. There are children splashing in the cool waters. Families are spread out on blankets and lawn chairs soaking up the sun. Someone has set up a net and there is a friendly game of volley-ball under way.
The only interruption comes from the occasional shipping barge slowly lumbering by. I stand alone. In spite of the perfect temperature I am wearing a t-shirt. The tell-tale badge of a self-conscious fat kid. My eyes are transfixed on the far bank of the river.
The spell is broken as I recall every other visit to the river. I would swim out half-way before becoming overwhelmed by fear and turning back to frantically swim to shore. The fact that I was covering the same distance either way didn’t occur to me. I would also crazily imagine being devoured by sharks. The fact that I was in fresh water never entered my mind, either. It was a feeling not unlike drowning. Before I was ankle deep the air would become heavy in my lungs. I felt frantic and out of control and I wasn’t even swimming. Just the thought of venturing into the water made me shudder. I was sure everyone was watching me, waiting for my inevitable failure. Even though this time would be no different, I awkwardly negotiated the rocky shore into the cool water like a man walking the plank.
About 50 yards up the shore a group of young boys charge into the water at full speed, knees high-stepping through the shallows then smoothly diving into the murky waters where it gets deeper. Their transition appears seamless as they all surface simultaneously like a group of dolphins. Within minutes they are on the other side of the river playing grab-ass.
I look on in awe. They were my age but seemed like grown men. I would never be like them, I thought to myself. To me they seemed alien. They may as well be green and have eight arms. I would never be athletic or tough. I would always be fat and lazy. I would never accomplish anything and I would definitely never make it across this river! I looked across again. It seems to have tripled in distance. The boys on the other side seem to be laughing at me, jeering and taunting. I take another unsteady step. They are a thousand miles away. I had never been more motivated to swim across this river.
Without another word I awkwardly flop into the water and start swimming. It’s a sort of breast stroke, doggy paddle hybrid. Very un-athletic. But I am determined. I am making steady progress, flopping aggressively towards my goal.
After what seems like an hour I stop for a breath of air. The shore seems no closer than when I was standing looking at it. Instantly I am filled with fear and disappointment. I’ll never make it across. It’s just like every other time before. Years from now I’ll be an old man staring across the river, gripped by terror. Reluctantly I turn around to make the shameful swim back. I am shocked to see I have come further than I thought. Further than I've ever been. Fear washes over me as the river threatens to swallow me up. I begins to frantically thrash about, trying to gain some kind of control. I am in trouble. This is beyond my childish fears. I am in real danger of drowning and I know it. I look towards the shore, hoping for some kind of help, hoping some beautiful Bay-Watch mammalian lifeguard will come save me. But nobody is looking my way. In fact they are all looking upriver.
Before I even see it I know what they are looking at. A quiet calm comes over me as I turn to see the massive barge bearing down on me. Without hesitation I begin to swim hard towards the spot where I had started. Within seconds I realize I am too far to get back to shore before the barge overtakes me and turns me into an urban legend.
I knew what I had to do. My only chance was to swim to the far side. It had nothing to do with sharks. It had nothing to do with the thousands of times I had tried and failed. This was about survival. And in an instant I saw with clarity that this was life: I was going to drown or be run down by mediocrity if I didn’t get off my ass and swim. And swim hard. I was still scared and wasn’t sure I was going to make it but I knew I had to swim for my life.
I was more afraid than I have ever been in my life. I was scared I would never see my parents again. I imagind being vaporized by the barge’s giant propellers and quicken my pace.
I don’t look up until I feel the rocks on my fingertips. My lungs are on fire and my arms and legs are aching. But I had made it. I no longer cared about my flabby chest. I knew something important had happened. For the first time in my life I had conquered my fear and I had done it with hard work and determination. Even though I was motivated by the threat of death I knew I had changed. I had won the first of countless battles against fear by grinding through it with sheer will power.
As I pulled myself out of the water I glanced back at the barge to see just how close I had come. I shuddered inwardly realizing that without a doubt I would have been overrun by it and chewed up by its massive propellers.
Without another look back I pulled off my wet t-shirt and strolled over to join my classmates. I was almost as terrified of them as I was of drowning. But that didn’t stop me. Fear meant something else to me now: it meant I could conquer even the scariest of obstacles with hard work.
Today when you see me at 300lbs with less than 7% body fat, it’s hard to believe I wasn’t born ripped.
It wasn’t long before I was applying my "Deep Water" philosophy to everyday life. Work, school and relationships were my first subjects. It wasn’t easy – change never is – I lost a few jobs, failed a few exams and broke a few hearts before I ironed out the details. They were really never ironed out – I just developed tools that helped me successfully traverse the tricky landscape that day-to-day life can present.
After college I found myself in the house painting business. After a short time my aggressive philosophy had transformed my business. I had over 20 employees and had turned my modest company into a money making machine. It was then that I decided to see how strong I really was. I sold my business for a tidy profit and tried my hand at the Strongman game.
I was used to being the underdog who works harder than everyone else. So that’s just what I did – my aggressive work ethic and Deep Water approach propelled me through the ranks making me internationally recognized as a force in the sport.
I attacked my pro wrestling career with the same fire and tenacity that had gotten me there. My Deep Water methods had become a way of life that I could rely on in any situation. I was soon entertaining thousands and living my dreams.
Next I set my sights on professional body-building. Using Deep Water Methods I crushed the competition becoming the first strongman to become a pro body-builder and the second man to do it in only two contests.
Deep Water is for people with a fire in the belly to rise above mediocrity and change their lives. Deep Water will give you the tools to survive in the most stressful environments. Deep Water will teach you to perform under pressure. Deep Water will cause you break records, while others around you break! Get off the couch and off the beach! Swim out and don’t look back! Save nothing for the swim home!